“Shop. Eat. Play.”: The Power of Portlanders
To help encourage residents to come downtown, community partners worked with Portland Bureau of Transportation (PBOT) to offer special transportation and parking promotions, including:
- BIKETOWN free all day;
- Free parking at street meters and SmartPark;
- Portland Streetcar free all day;
- Free rides on Lime, Bird and Spin Scooters; and
- Discounted rides with Lyft.
Those promotions along with downtown weekend events were promoted on social media channels, resulting in high activity on Saturday and Sunday.
Scoot yourself over here: the party’s downtown! Get one free ride on @limebike, @BirdRide and #Spin scooters this Saturday (up to $5) on trips starting downtown. Find the codes here: https://t.co/DW51x2aMnx (via @travelportland) #weareportland pic.twitter.com/70roCKp7B8— Downtown Portland (@inDowntownPDX) August 22, 2019
Additionally, there was strong media coverage throughout the week and weekend.
- Portland Proud Boys, antifa protests cost downtown biz $3M, group says - The Oregonian
- Effort aims to help downtown businesses hurt by Saturday’s protest - FOX 12
- Following Protests, Mayor Wheeler Encourages People to Spend Money Downtown - Portland Mercury
- Free parking, other perks for downtown Portland shoppers this Saturday - KGW
- Campaign offers free parking, discounts Saturday to help shops recover from Aug.17 protest - KATU
- Mayor Wheeler to give downtown businesses boost - KOIN
- Did Portland’s ‘Shop. Eat. Play’ Campaign Make Up For Protest Losses? - OPB
- People answer call to support downtown Portland businesses following Aug. 17 protest - KATU